The Midi-Pyrénées Tourist Board in partnership with Atout France launched a digital campaign with the website of the renowned travel magazine Conde Nast Traveller.

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The Midi-Pyrénées Tourist Board in partnership with Atout France launched a digital campaign with the website of the renowned travel magazine Conde Nast Traveller. « A Year of Discovery in the Midi-Pyrénées » promotes the region through its gastronomy, its iconic villages, the beauty of its landscapes and the worldwide reputation of its numerous UNESCO World Heritage sites: http://www.cntraveller.in/be-there-do-that/

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The month of September has showcased once again “Be There! Do That!” experiences in France thanks to a print media collaboration with Air France. Full page creatives promoting French regions and competitive air fares on Air France to various French destinations have been promoted in the daily newspaper Deccan Herald circulated in South India. The campaign presented the perfect opportunity for Air France to showcase its premium product – Flat Bed in business class on the Bengaluru-Paris route. The campaign tried to showcase inspirational travel ideas in Paris and different French regions.

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Last modified on 22/10/2015

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